Why Vendavo Summit is Important for Your Business
Posted by Tapan Bhatt on Wed, Dec 15, 2010 @ 12:03 PM
We just announced the Vendavo Summit, our annual user conference, will be held from April 5-6, 2011 in downtown Chicago. We expect this event to be our biggest event with more customers and prospects than ever before. There are a number of reasons that are really driving interest in pricing solutions.
- Continued struggles with profits – While financial markets rebounded a bit from the recession lows, businesses continue to struggle in their efforts to improve profits. An article in the Wall Street Journal discussed that “across corporate America, more companies are wrestling with when and how much to raise prices” as costs continue to go up. “This trend poses new hurdles to profits as consumers continue to resist increases.”
- Pricing leadership at companies – In recent years, pricing has moved from the back office to the boardroom. Many businesses have senior executives whose core responsibility includes focusing on pricing strategy. Monitoring key pricing metrics as part of the overall business performance is no longer an exception.
- Proven results with pricing solutions – With increasing number of companies across key industries investing in pricing and realizing measurable results, there are strong proof points of value. Such validation is driving mainstream businesses to consider pricing software as part of their overall strategic pricing initiative.
Whether you already are a Vendavo customer or considering pricing software for your business, Vendavo Summit is a tremendous opportunity to increase your understanding of how pricing can significantly transform your business performance and drive profits. To learn more, click here.