An introduction to our "Pricing Hero" interview series
Posted by Tapan Bhatt on Tue, Oct 27, 2009 @ 06:29 AM
Over the years, we have come across many pricing experts that execute pricing strategies day in and day out in their roles at global business-to-business companies. These individuals have:
- led complex pricing initiatives
- elevated pricing as strategic priority in their company
- defined and implemented pricing strategies
- re-engineered cross-organization pricing processes
- leveraged technology to improve pricing processes
In other words, they know pricing really well!
We like to call these experts pricing heroes, and we want to bring you their perspective on diverse pricing topics such as change management, value of pricing, and establishing pricing as a competitive advantage. With our "Pricing Hero" series, we will periodically publish interviews with these pricing heroes on our B2B Pricing blog. Our hope is that we can all learn from their deep knowledge and pricing insight in an informal, candid setting.
If there are specific questions that you are interested in, feel free to add a comment on this post with the question or email me at tbhatt@vendavo.com. We will do our best to include them in the interviews.
Stay tuned for the first Pricing Hero interview!